There’s nothing quite like the comfort of homemade treats, especially when they remind us of family traditions. Mamaw Emily’s Strawberry Cake is one such treasure that takes me back to sunny afternoons spent in the kitchen, where laughter mingled with the sweet scent of strawberries baking in the oven. This cake isn’t just a dessert; it’s a celebration of flavor, offering a moist, tender crumb that melts in your mouth.
Using simple ingredients like a box cake mix, fresh strawberries, and a few kitchen staples, you can create a masterpiece that’s perfect for birthdays, anniversaries, or a cozy dessert enjoyed after a long day. As you slice into this delightful cake, the bursts of strawberry flavor and rich, creamy frosting elevate it into a crowd-pleaser worthy of any gathering. So, let’s dive into this easy-to-make recipe that brings joy and nostalgia with every bite!

Why is Mamaw Emily’s Strawberry Cake so special?
Nostalgic Flavors: This cake brings back cherished memories of family gatherings, filled with laughter and love.
Effortless Baking: Using a box mix saves time and effort, allowing you to enjoy deliciousness without the fuss.
Moist and Tender: The cake’s texture is truly divine, ensuring a melt-in-your-mouth experience everyone will rave about.
Fresh Strawberries: Real strawberries infuse the cake with natural sweetness and vibrant flavor, making each bite a refreshing treat.
Endless Variations: Feel free to experiment with different fruits or toppings to customize your cake for every occasion.
Perfect for Celebrations: Whether it’s a birthday or a cozy dinner, this cake dazzles as a centerpiece, making any gathering feel special.
Mamaw Emily’s Strawberry Cake Ingredients
For the Cake
• White Cake Mix – Use as the base of the cake; a gluten-free mix can replace it for those avoiding gluten.
• Strawberry Gelatin – Enhances the strawberry flavor; try other fruit gelatins for different tastes!
• Sugar (3 tbsp) – Sweetens the cake; reducing sugar slightly can create a less sweet version but may affect moistness.
• All-Purpose Flour (3 tbsp) – Provides structure; almond flour can substitute for a gluten-free variant with adjusted liquid.
• Water (1 cup) – Adds moisture; swapping for milk gives a richer flavor.
• Canola Oil (1/2 cup) – Adds necessary moisture; melted coconut oil or butter offers a delightful flavor twist.
• Large Eggs (2) – Contributes richness and helps the cake rise; egg replacements like flax eggs may change the texture.
• Finely Chopped Strawberries (1 cup) – Imparts fresh flavor and moisture; other berries can be a delicious alternative!
For the Frosting
• Butter (1/2 cup) – Ensures a rich frosting; reducing the amount lightens it up.
• Crushed Strawberries (1/2 cup) – Adds natural sweetness and strawberry flavor; note that fresh berries might add extra moisture.
• Confectioners’ Sugar (4.5-5 cups) – Sweetens the frosting; cutting back will result in a less sweet finish.
Craft this delightful Mamaw Emily’s Strawberry Cake recipe, and savor the joys of homemade treats that bring warmth and nostalgia to your celebrations!
How to Make Mamaw Emily’s Strawberry Cake
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Preheat Oven: Begin by setting your oven to 350°F. Prepare two 8-inch round baking pans by greasing them well and lining the bottoms with parchment paper for easy removal.
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Mix Ingredients: In a large mixing bowl, combine the cake mix, strawberry gelatin, sugar, and flour. Add in water, oil, and eggs, mixing on low speed for about 30 seconds, then switch to medium and mix for 2 minutes. Gently fold in the chopped strawberries to keep their freshness intact.
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Bake: Divide the batter evenly between the prepared pans and bake for 25-30 minutes. The cakes are done when a toothpick inserted in the center comes out clean. Let them cool in the pans for 10 minutes before transferring to wire racks to cool completely.
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Prepare Frosting: In a mixing bowl, beat the softened butter until creamy. Gradually mix in the crushed strawberries, then slowly add confectioners’ sugar until you reach your desired frosting thickness. Frost the cake layers and the top generously once cooled.
Optional: Dust with additional crushed strawberries for a colorful garnish.
Exact quantities are listed in the recipe card below.

How to Store and Freeze Mamaw Emily’s Strawberry Cake
Room Temperature: Keep the cake at room temperature for up to 2 days if covered loosely in a clean kitchen towel. This will help maintain its moistness without refrigeration.
Fridge: Store any leftover Mamaw Emily’s Strawberry Cake in an airtight container in the refrigerator for up to a week. This keeps it fresh while maintaining its delicious flavor.
Freezer: To freeze, wrap individual slices or the whole cake tightly in plastic wrap, then aluminum foil. It can be frozen for up to 3 months, ensuring you can savor its yummy goodness later.
Reheating: Thaw frozen cake overnight in the fridge. For best results, reheat slices gently in the microwave for about 10-15 seconds before serving, enhancing the moistness.
Mamaw Emily’s Strawberry Cake Variations
Indulge your creativity and bring a personalized twist to this delightful cake with these fun variations!
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Fruit Swaps: Replace strawberries with blueberries, raspberries, or peaches for a deliciously fresh spin. Each fruit offers its unique flavor and can brighten up your dessert!
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Citrus Zest: Add the zest of one lemon or orange to the batter for a bright, zesty kick. This elevates the flavor and adds a refreshing aroma that will have everyone coming back for seconds.
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Whipped Cream Finish: Swap out the frosting for a fluffy layer of whipped cream. It’s a lighter option that complements the cake beautifully while still keeping it decadent.
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Cupcake Version: Transform the recipe into cupcakes! Simply fill muffin tins and bake for about 15 minutes. These little treats are perfect for gatherings and reducing serving sizes.
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Nutty Addition: Stir in chopped walnuts or pecans into the batter for a delightful crunch. This adds not only texture but a depth of flavor that pairs wonderfully with the strawberries.
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Spicy Touch: Sprinkle in a pinch of cinnamon or nutmeg to the cake batter. This warm spice adds a cozy vibe, making each bite even more comforting.
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Vegan Option: Substitute the eggs with flax eggs and the butter with coconut oil. This not only makes the cake vegan but also maintains its amazing moistness and flavor.
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Chocolate Lovers: Drizzle chocolate ganache over the top for a rich, indulgent layer. The combination of strawberries and chocolate is simply irresistible!
Feel free to mix and match these ideas, creating a memorable cake that speaks to your taste buds and family traditions!
Make Ahead Options
Mamaw Emily’s Strawberry Cake is a fantastic choice for meal prep, making your busy weeknights a breeze! You can prepare the cake layers up to 24 hours in advance; simply bake and let them cool completely before wrapping each layer tightly in plastic wrap and refrigerating. The frosting can also be made ahead—store it in an airtight container in the fridge for up to 3 days. To maintain the cake’s moist texture, keep it well-covered to prevent drying out. When you’re ready to serve, simply frost the layers, and you’ll have a stunning dessert that tastes just as fresh and delightful as if made that day!
What to Serve with Mamaw Emily’s Strawberry Cake?
There’s nothing quite like pairing delightful sides and drinks to elevate your dessert experience.
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Whipped Cream: A light dollop adds a fluffy, creamy texture that complements the moist cake beautifully.
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Fresh Berries: Serve sliced strawberries or blueberries alongside for a refreshing burst of flavor and vibrant color.
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Vanilla Ice Cream: The cold creaminess of ice cream provides a delicious contrast to the warm, moist cake.
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Lemonade: A tangy, refreshing drink balances the sweetness of the cake, making for a lovely contrast.
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Chocolate Sauce: Drizzle of warm chocolate elegantly enhances the cake’s sweetness and adds a rich depth of flavor.
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Coffee: A warm cup of brewed coffee pairs wonderfully, cutting the sugariness and providing a cozy finish to your dessert.
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Fruit Salad: A fresh, vibrant fruit salad can lighten up the meal, bringing in a medley of flavors that pair nicely with strawberries.
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Sparkling Water: Crisp, bubbly sparkling water serves as a palate cleanser, refreshing your taste buds between bites.
Indulge in these pairings, and let Mamaw Emily’s Strawberry Cake shine at your next gathering!
Tips for the Best Mamaw Emily’s Strawberry Cake
- Room Temperature Eggs: Ensure your eggs are at room temperature before mixing; this helps create a smoother batter for Mamaw Emily’s Strawberry Cake.
- Gentle Mixing: Avoid overmixing after you fold in the strawberries; this keeps them intact and the cake moist.
- Correct Baking Time: Keep a close eye on your cake while baking; check for doneness around 25 minutes to avoid drying it out.
- Fresh Strawberries in Frosting: If using fresh strawberries, crush them finely to reduce excess moisture that could make the frosting runny.
- Storage Tips: Store leftover cake in an airtight container to maintain its moistness for several days.

Mamaw Emily’s Strawberry Cake Recipe FAQs
What kind of strawberries should I use for the cake?
Absolutely! For the best flavor, use ripe, fresh strawberries that are bright red and firm. Avoid overripe berries with dark spots all over, as they may not hold their shape during baking and can make the cake soggy.
How should I store Mamaw Emily’s Strawberry Cake?
To keep this scrumptious cake fresh, store it in an airtight container in the refrigerator for up to a week. The cool environment helps maintain its moisture, allowing you to enjoy that lovely texture even days later.
Can I freeze Mamaw Emily’s Strawberry Cake?
Yes, you can! To freeze, first, allow the cake to cool completely. Then, wrap individual slices or the entire cake tightly in plastic wrap, followed by aluminum foil to prevent freezer burn. It can be frozen for up to 3 months. For serving, simply thaw overnight in the fridge and reheat as needed.
What if my cake turns out dry?
If your cake ends up dry, it might have been overbaked. Always start checking for doneness around the 25-minute mark. If you find it dry, consider brushing the cooled layers with a simple syrup (2 parts sugar to 1 part water heated until dissolved) before frosting to add moisture back into the cake.
Can I make this cake gluten-free?
Very much so! You can substitute the white cake mix with a gluten-free cake mix without sacrificing flavor. Make sure to also use gluten-free all-purpose flour to maintain the cake’s texture. Just adjust the liquid amounts accordingly to achieve the perfect batter consistency.
Are there any dietary considerations for Mamaw Emily’s Strawberry Cake?
Yes! This cake contains gluten, eggs, and dairy. If you are allergic to these or need vegan alternatives, consider using gluten-free flour, flax eggs (1 tablespoon ground flaxseed mixed with 2.5 tablespoons of water per egg), and vegan butter for frosting. Always ensure that ingredients are safe for your dietary needs.

Mamaw Emily’s Strawberry Cake: Fluffy, Moist Delight!
Ingredients
Equipment
Method
- Preheat Oven: Begin by setting your oven to 350°F. Prepare two 8-inch round baking pans by greasing them well and lining the bottoms with parchment paper for easy removal.
- Mix Ingredients: In a large mixing bowl, combine the cake mix, strawberry gelatin, sugar, and flour. Add in water, oil, and eggs, mixing on low speed for about 30 seconds, then switch to medium and mix for 2 minutes. Gently fold in the chopped strawberries to keep their freshness intact.
- Bake: Divide the batter evenly between the prepared pans and bake for 25-30 minutes. Let them cool in the pans for 10 minutes before transferring to wire racks to cool completely.
- Prepare Frosting: In a mixing bowl, beat the softened butter until creamy. Gradually mix in the crushed strawberries, then slowly add confectioners' sugar until you reach your desired frosting thickness. Frost the cake layers and the top generously once cooled.







